Don’t Buy is a visual artist who creates digital paintings, videos, and GIFs using artificial intelligence and mixed media. Embracing a moniker that itself subverts consumerist language, he approaches art-making with a hacker’s spirit – repurposing AI technology to explore the beauty of errors and the aesthetics of early digital culture.
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In his work, glitchy abstractions and retro graphics converge to address themes of identity and imperfection in the online era. “When a cold, mechanical machine makes a mistake, it becomes a little more human,” Don’t Buy notes, reflecting his view that technological faults can reveal human qualities. This philosophy underscores much of his art, which often highlights the serendipity of algorithmic mistakes and the nostalgia of outdated interfaces.

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